Outdoor Advertising | Tronvig Group Wins 2017 Muse Creative Awards

Tronvig Group’s outdoor advertising wins Gold Award at 2017 Muse Creative Awards

Outdoor Advertising | Tronvig Group wins 2017 Muse Creative Awards

Company : Tronvig Group

Client : National Museum Of Women in the Arts

Project Title : What is Natural?

Category : OUTDOOR ADVERTISING | Outdoor Campaign

Country : United States

Outdoor Advertising | Tronvig Group wins 2017 Muse Creative Awards

Two different exhibitions at The National Museum of Women in the Arts in Washington, DC. needs to be promoted through a single advertising campaign. With no celebrity artist to pull visitors, we drew on a common theme from both exhibitions to engage the “art buff” target: What is Natural? Avoiding conventional art exhibition advertising (which usually features a “representative” artwork from the show) we asserted that the exhibition was about an idea rather than any particular artwork. This required prioritizing the question over the art.

Outdoor Advertising | Tronvig Group wins 2017 Muse Creative Awards

It seems that artists acknowledged this intent. In fat all artists gave permission to use their works in this way without edits. The outdoor campaign got particular attention in the context of a generally traditional DC museum advertising landscape. It draws significant attendance despite a very modest media buy. Survey data also showed advertising as an important factor in driving attendance.

Outdoor Advertising | Tronvig Group wins 2017 Muse Creative Awards

Credits

Creative Director : James Heaton

Production Manager : Kira Brodskaya

Designer : Anne Mieth

Designer : Tanya Kuznetsova

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Video Editing | EVO FILMS USA wins 2016 Vega Digital Awards

Evo Films USA clinches Canopus Award

The Jim Beam Devil’s Cut – Alaskaim Beam Devil’s Cut – Alaska is a project by Evo Films USA.  The 2016 Vega Digital Awards grants them the Canopus Award for their submission in the online video editing category.

Video Editing | EVO FILMS wins 2016 Vega Digital Awards

Company : EVO FILMS USA

Project Title : Jim Beam Devil’s Cut – Alaskaim Beam Devil’s Cut – Alaska

Client: Jim Beam

Category : Online Video | Editing

Country : United States

For one of its most epic campaigns of the year, EVO worked with Jim Beam to create a bold and memorable content for the Devil’s Cut brand. Three fans were given a once in a lifetime adventure in Alaska, New York City and Maui.

Video Editing | EVO FILMS wins 2016 Vega Digital Awards

EVO’s task was to capture the thrills and excitement of each experience. Then, they would produce three 30″ spots as well as 15″ versions for social media roll out.

Jim Beam Devil's Cut - Alaska by EVO FILMS USA, United States

Jim Beam Devil's Cut - Alaska by EVO FILMS USA, United States

Jim Beam Devil's Cut - Alaska by EVO FILMS USA, United States

Jim Beam Devil's Cut - Alaska by EVO FILMS USA, United States

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Game of Thrones – Sword Experience Innovative Campaign wins Vega Digital Awards

Red Paper Heart’s Game Of Thrones – Sword Experience Innovative Campaign wins 2016 Vega Digital Awards

Game Of Thrones – Sword Experience Innovative Campaign is the 2016 Vega Digital Awards Canopus Winner.

Game Of Thrones Innovative Campaign wins 2016 Vega Digital Awards

Company : Red Paper Heart

Client : Civic / HBO

Project Title : Game Of Thrones – Sword Experience

Category : Digital Marketing | Innovative / Experimental

Country : United States

Sword Experience is an interactive art installation for GOT at shown SXSW and Comic Con 2015. After getting their picture taken, fans step on stage facing a big projection.

Game Of Thrones Innovative Campaign wins 2016 Vega Digital Awards

They then swing a replica of Arya’s training sword to try and hit targets. Once hit, the targets spill GOT inspired artwork onto the canvas. As the artwork grows, fans also reveal a unique portrait of themselves.

Game Of Thrones Innovative Campaign wins 2016 Vega Digital Awards

Game Of Thrones Innovative Campaign wins 2016 Vega Digital Awards

Game Of Thrones Innovative Campaign wins 2016 Vega Digital Awards

Game Of Thrones Innovative Campaign wins 2016 Vega Digital Awards

The Brief About the Innovative Campaign

CIVIC challenged Red Paper Heart to create an art installation inspired by the HBO series, Game of Thrones. They were asked to convey Arya Stark’s journey in becoming an assassin, starting with her wooden training sword from Season 1 of the series.

Arya’s character and image changed dramatically over the last 5 seasons. Early on, they became interested in the idea of fans changing their own image by their sword training.

In the experience, fans get their profile photographed in a special photo studio, then step on stage to wield a replica of Arya’s training sword. Facing a 10×10 foot projection, fans swing the sword to try and hit targets. Once hit, the targets spill artwork onto the canvas including blades, dragon claws, raven feathers and direwolf fur. As the artwork grows and becomes dense, fans reveal a portrait of themselves which is a formation from the elements of the show.

With a unique generative art system, it translates the physics of sword play into an artful self portrait. To accomplish this, thy embedded wooden swords with wireless gyroscope and accelerometer sensors that measure the trajectory and velocity of each swing. As the user slices the on-screen targets, projected artwork spills out based on the swing. Each piece of art rotates, scales and moves in the particular way the user swings their sword. The custom graphics engine, written in the C++ framework Cinder, blends both 2d and 3d visual elements- an inspiration by Game of Thrones. The user’s own photo masks this 3D world, building up an artwork that fills in their own portrait. Finally, they upload the final artwork to a server and it is available for sharing the moment a user steps off stage.

About Games of Thrones

Game of Thrones is an American fantasy drama television series created by David Benioff and D. B. Weiss. It is also an adaptation of A Song of Ice and Fire, George R. R. Martin’s series of fantasy novels, the first of which is A Game of Thrones. At first, it is filmed in Belfast and elsewhere in the United Kingdom, Canada, Croatia, Iceland, Malta, Morocco, Spain, and the United States. HBO premieres the series in the United States on April 17, 2011, and its sixth season ends on June 26, 2016. The series renew for a seventh season, premiering on July 16, 2017, and will conclude with its eighth season in 2018 or 2019.

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Self Promotion: | DynamiX Website Design wins 2016 Vega Digital Awards

Canopus Winner: Media Brokers’ Website Design by DynamiX

Media Brokers’ website design by DynamiX wins the 2016 Vega Website Awards (Vega Digital Awards) for the sub-category of self promotion.

Self Promotion: | DynamiX Website Design wins 2016 Vega Digital Awards

Company : DynamiX

Project Title : Media Brokers

Client : Media Brokers

Category : Website | Self Promotion

Country : United States

Self Promotion: | DynamiX Website Design wins 2016 Vega Digital Awards

We are Media Brokers International (MBI), a full-service media planning and buying company. Now in our 25th year, we have an unmatched knowledge of the media landscape. And every day, we put that insight to work for you. Let us show you how.

Self Promotion: | DynamiX Website Design wins 2016 Vega Digital Awards

Self Promotion: | DynamiX Website Design wins 2016 Vega Digital Awards

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Minique’s Digital Marketing Wins 2016 Vega Digital Awards

Canopus Winner: Digital Marketing Category

International Technological University gives Minique a modern, edgy look. Check out their branding designs!

Minique's Digital Marketing Wins 2016 Vega Digital Awards

School : International Technological University

Project Title : Minique

Category : Digital Marketing | Branding / CI

Country : United States

Minique's Digital Marketing Wins 2016 Vega Digital Awards

Minique helps make life easier for all ladies on the go. Travel light with the mini monthly beauty set. It fits almost any bag. Personalized from a variety of beauty brands delivered right to your door each month.

Minique's Digital Marketing Wins 2016 Vega Digital Awards

Minique's Digital Marketing Wins 2016 Vega Digital Awards

Minique's Digital Marketing Wins 2016 Vega Digital Awards

About International Technological University (ITU)

Established in 1994 by Dr. Shu-Park Chan, International Technological University (ITU) provides excellence in education for the future leaders of Silicon Valley corporations. It leverages the best of Silicon Valley’s technology and business models to advance developing economies throughout the world. ITU reflects and enhances Silicon Valley’s unique business culture with six industry-oriented departments that provide high-quality academic and practical training and offer unparalleled educational programs in electrical engineering, digital arts, computer science, computer engineering, software engineering, engineering management, and business administration.

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2016 Vega Digital Awards: SUE Website by University of South Dakota

Sue is a website by University of South Dakota which provide users information on the influence of technology towards our daily lives. 

2016 Vega Digital Awards: SUE Website by University of South Dakota

Company : University of South Dakota

Project Title : SUE

Category : Website | Education

Country : United States

2016 Vega Digital Awards: SUE Website by University of South Dakota

This one page narrative gives a first hand perspective of the influence technology has on today’s youth. The audience can scroll or click through different scenes which portray different social situations. Parallax scroll effects and animated graphics entertain the users while providing educational information.

2016 Vega Digital Awards: SUE Website by University of South Dakotav

2016 Vega Digital Awards: SUE Website by University of South Dakota

2016 Vega Digital Awards: SUE Website by University of South Dakota

About University of South Dakota

USD is located on an attractive 274-acre campus in Vermillion, a small community nestled along the bluffs above the Missouri River in the southeast corner of South Dakota. Vermillion serves as a safe, welcoming host for the university and recreational and cultural opportunities abound in town, the nearby countryside and in neighboring communities.

 

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‘Hex’ Deconstructed Musical Video Wins 2016 Vega Digital Awards

EVO FILMS USA Wins Video Editing Category with Musical Video

‘Hex’ Deconstructed is musical video by EVO FILMS USA. This video production for Samsung is a Canopus Winner at the 2016 Vega Digital Awards.

Hex Deconstructed Musical Video wins 2016 Vega Digital Awards

Company : EVO FILMS USA

Project Title : HEX DECONSTRUCTED

Client : Samsung

Category : Online Video | Editing

Country : United States

Watch ‘Hex’ Deconstructed here!

Legendary EDM DJ Tommy Trash (real name Thomas Olsen) worked with composer Dan Heath to re-imagine his huge EDM hit ‘Hex’. We were tasked with shooting and editing a piece that saw Tommy on the piano with a nine-piece orchestra behind him.

Hex Deconstructed Musical Video wins 2016 Vega Digital Awards

Hex Deconstructed Musical Video wins 2016 Vega Digital Awards

Hex Deconstructed Musical Video wins 2016 Vega Digital Awards

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Vega Digital Awards: 188 Days Title Sequence by Vancouver Film School

The title sequence is an inspiration from “The Dolphin’s Tooth” book by captivating author, adventurer and motivational speaker- Bruce Kirkby.

Vega Digital Awards: 188 Days Title Sequence by Vancouver Film School

Company : Vancouver Film School

Project Title : 188 Days

Category : Online Video | Animation

Country : Canada

A man faces the mundane routines of daily life in the city. Empowered by his desire to get more out of life, he spontaneously quits his job to travel the world.

Vega Digital Awards: 188 Days Title Sequence by Vancouver Film School

Vega Digital Awards: 188 Days Title Sequence by Vancouver Film School

Vega Digital Awards: 188 Days Title Sequence by Vancouver Film School

Vega Digital Awards: 188 Days Title Sequence by Vancouver Film School

About Vancouver Film School

Vancouver Film School is a recognized world leader in entertainment arts education, offering 13 full-time programs to over 1000 students across eight campuses.

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2016 Vega Digital Awards: Don’t Eat Me Sealife Awareness Campaign

Canopus Winner: Don’t Eat Me Sealife Awareness Campaign by International Technological University

2016 Vega Digital Awards: Don't Eat Me Sealife Awareness Campaign

School : International Technological University

Project Title : Don’t Eat Me Sealife Awareness Campaign

Category : Digital Marketing | Branding / CI

Country : United States

2016 Vega Digital Awards: Don't Eat Me Sealife Awareness Campaign

Global fishing is rapidly destroying the population of ocean habitats. Due to the demand for seafood, loss of habitat and unsustainable fishing practices, three quarters of the world’s fisheries has significantly depleted. Fish populations like tuna, cod, halibut and haddock in the North Atlantic Ocean have declined to one-third of what they used to be. Seafood is consumed faster than the rate of replenishment.

2016 Vega Digital Awards: Don't Eat Me Sealife Awareness Campaign

Due to the demand, large, profit-seeking commercial fleets have developed more sophisticated fishing equipment and techniques to exploit the sea. A lot of these fishing methods are highly destructive to the ocean’s habitat. Some techniques include bottom trawling that involves dragging nets across the ocean floor, destroying everything along the way. If this continues, it will harm the food chain of natural habitats.

2016 Vega Digital Awards: Don't Eat Me Sealife Awareness Campaign

2016 Vega Digital Awards: Don't Eat Me Sealife Awareness Campaign

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Wynyard Quarter Smart Interactive Website Wins Vega Digital Awards

Method Receives Canopus Award for Website Design

A 2016 Vega Digital Awards Canopus Winner, Wynyard Quarter Smart’s interactive website by Method brings visitors into a whole-new 3D journey of exploration.

Wynyard Quarter Smart Interactive Website Wins Vega Digital Awards

Company : Method

Project Title : Wynyard Quarter Smart

Category : Website | Government

Country : New Zealand

Wynyard Quarter Smart Interactive Website Wins Vega Digital Awards

Our task was to bring Wynyard Quarter’s sustainability goals to life and inspire building owners, tenants, and visitors to join and track their progress. Our idea was to create an engaging, explorative and “virtual” user experience coupled with infographic style data that grows alongside the sustainability movement.

Wynyard Quarter Smart Interactive Website Wins Vega Digital Awards

Wynyard Quarter Smart Interactive Website Wins Vega Digital Awards

Wynyard Quarter Smart Interactive Website Wins Vega Digital Awards

Wynyard Quarter Smart Interactive Website Wins Vega Digital Awards

Credits

Creative Director : Eugene Eastlake

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2016 Vega Digital Awards Centauri Winner: Origin Plate Mobile Application

Home-Cooked Food in a “Pocket”!

Origin Plate is a mobile application bringing people with the love for home-cooked food together. This concept by students from the International Technological University receives the Centauri Award at the 2016 Vega Digital Awards.

2016 Vega Digital Awards Centauri Winner: Origin Plate Mobile Application

Company : International Technological University

Project Title : Origin Plate Mobile App

Category : Mobile Apps/Sites | Food & Drink

Country : United States

2016 Vega Digital Awards Centauri Winner: Origin Plate Mobile Application

The app serves as a marketplace for chefs and foodies to share their ethnicity and culture through a chef’s home cooked delicacies.

2016 Vega Digital Awards Centauri Winner: Origin Plate Mobile Application

2016 Vega Digital Awards Centauri Winner: Origin Plate Mobile Application

2016 Vega Digital Awards Centauri Winner: Origin Plate Mobile Application

2016 Vega Digital Awards Centauri Winner: Origin Plate Mobile Application

Members

Wei Jia Tan

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Fashion Website | Creations Namale Wins 2016 Vega Digital Awards

Creations Namale fashion website design by Phoenix The Creative Studio is a Canopus Winner at the 2016 Vega Digital Awards.

Fashion Website | Creations Namale Wins 2016 Vega Digital Awards

Company : Phoenix The Creative Studio

Project Title : Creations Namale

Category : Website | Fashion

Country : Canada

Fashion Website | Creations Namale Wins 2016 Vega Digital Awards

Namale is a word that comes from the Fijian language and means “Unique Jewel”, it perfectly represents Creations Namale’s products which are all handmade and crafted with the finest materials available.

Fashion Website | Creations Namale Wins 2016 Vega Digital Awards

Fashion Website | Creations Namale Wins 2016 Vega Digital Awards

Fashion Website | Creations Namale Wins 2016 Vega Digital Awards

Fashion Website | Creations Namale Wins 2016 Vega Digital Awards

About Phoenix the Creative Studio

Phoenix the Creative Studio is a marketing agency that specializes in branding, interactive solutions and visual communication in all its forms. They don’t change the world. They change perceptions. And perceptions form reality. So you could say they are actually changing the world after all. Imagine that.

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Kobo Aura One Product Launch Video Wins 2016 Vega Digital Awards

Dive into Adventure with Kobo 3D Launch Video

Kobo Aura One product launch video by Asterisk Media Group LTD. receives the Centauri Award at the 2016 Vega Digital Awards.

Kobo Aura One Product Launch Video Wins 2016 Vega Digital Awards

Company : Asterisk Media Group LTD.

Client: Rakuten Kobo Inc.

Project Title : KOBO AURA ONE – 3D Launch Video

Category : Online Video | Visual Effects / Motion Graphics

Country : Canada

We worked to create a video for Kobo’s latest e-reader, the Aura One. The idea was to create a visual portal into an easy to use device that would take you to far away places, unheard of adventures and beautiful worlds.

Kobo Aura One Product Launch Video Wins 2016 Vega Digital Awards

Kobo Aura One Product Launch Video Wins 2016 Vega Digital Awards

Kobo Aura One Product Launch Video Wins 2016 Vega Digital Awards

Kobo Aura One Product Launch Video Wins 2016 Vega Digital Awards

Kobo Aura One Product Launch Video Wins 2016 Vega Digital Awards

Credits

Director: Peter Julian Lee

Art Director: Jeff Briant

 

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Google Sheep View Digital Marketing Strategy Wins Vega Digital Awards

Faroe Islands Takes A Unique Approach in Tourism Marketing

Google Sheep View digital marketing strategy by Sansir and Liquidminds receives the Canopus Award at the 2016 Vega Digital Awards

Google Sheep View Digital Marketing Strategy Wins Vega Digital Awards

Company : Sansir and Liquidminds

Project Title : Sheep View

Category : Digital Marketing

Country : Faroe Islands

Faroe Islands’ ‘Sheep View’ videos boosted tourism! Tired of waiting for Google to map the archipelago, Faroe Islanders mounted cameras to sheep to create their own version of Google Street View. The campaign was a hit. With a budget of just $200,000, it generated 2 billion media impressions and an estimated PR value of $50 million.

Google Sheep View Digital Marketing Strategy Wins Vega Digital Awards

Google Sheep View Digital Marketing Strategy Wins Vega Digital Awards

Google Sheep View Digital Marketing Strategy Wins Vega Digital Awards

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