Creative Pick: 2017 Muse Creative Awards Platinum Winner: Porto Ferreira ‘Luxury of Time – Waterloo Vintage 1815’ by Omdesign, Portugal

Creative Pick: 2017 Muse Creative Awards Platinum Winner: Porto Ferreira 'Luxury of Time - Waterloo Vintage 1815' by Omdesign, Portugal

Company : Omdesign

Client : Porto Ferreira (Sogrape Vinhos)

Project Title : Porto Ferreira ‘Luxury of Time – Waterloo Vintage 1815’

Category : MARKETING BRANDING & DESIGN | Packaging Series / Campaign

Country : Portugal

Creative Pick: 2017 Muse Creative Awards Platinum Winner: Porto Ferreira 'Luxury of Time - Waterloo Vintage 1815' by Omdesign, Portugal

The famous ‘Waterloo Vintage’, a rarity aged for 2 centuries in the Porto Ferreira cellars in Vila Nova de Gaia, has been marketed under a concept and identity ‘Luxury of Time’, reflecting the new luxury positioning that this Port brand took its inspiration from.

Creative Pick: 2017 Muse Creative Awards Platinum Winner: Porto Ferreira 'Luxury of Time - Waterloo Vintage 1815' by Omdesign, Portugal

The packaging ‘Porto Ferreira – Waterloo Vintage 1815’ is unique, exclusive and highly luxurious, with silver, exotic wood and natural leather, totally handcrafted. Inside, there is a bottle of Porto Ferreira Vintage 1815, accompanied by a book and a certificate of authenticity for this mythical Port wine. A 200-year lot made up of 5 exceptional Vintage Ports, as well as a new deluxe crystal and silver decanter model (very exclusive, totally engraved by national craftsmen and illustrated with the unique scenery of the Douro Valley Demarcated Region) were created with the same noble materials.

Creative Pick: 2017 Muse Creative Awards Platinum Winner: Porto Ferreira 'Luxury of Time - Waterloo Vintage 1815' by Omdesign, Portugal

Thus, a gift pack was especially designed for the auction of this mythical Port wine to be offered to all attending. The new concept was launched in this special event that was held to mark the bicentenary of the Battle of Waterloo and, as result, this emblematic wine went down in history as the most expensive Vintage ever auctioned, in May 2015, by Sotheby’s, at the Tower of London.

Creative Pick: 2017 Muse Creative Awards Platinum Winner: Porto Ferreira 'Luxury of Time - Waterloo Vintage 1815' by Omdesign, Portugal

Creative Pick: 2017 Muse Creative Awards Platinum Winner: Porto Ferreira 'Luxury of Time - Waterloo Vintage 1815' by Omdesign, Portugal

Credits

Creative Director : Diogo Gama Rocha

 

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Creative Pick: 2017 Muse Creative Awards Gold Winner: Black Mama Craft Beer by Think Bold Studio, Portugal

Creative Pick: 2017 Muse Creative Awards Gold Winner: Black Mama Craft Beer by Think Bold Studio, Portugal

Company : Think Bold Studio

Client: Original 1920

Project Title : Black Mama Craft Beer

Category : MARKETING BRANDING & DESIGN | Packaging Single

Country : Portugal

Creative Pick: 2017 Muse Creative Awards Gold Winner: Black Mama Craft Beer by Think Bold Studio, Portugal

Black Mama is a special edition black IPA craft beer , created having in mind the holistic connection between the process of making the beer and the craft of designing the label for that beer, characterised by the belief that the parts are intimately interconnected and accounted only by reference to the whole. What\’s Unique? Most craft beer packaging has no soul, no craft, a poor image diminishes the laborious process of making the beer , the pride the brewer has when selling the beer is not reflected in the label, and a label can say a lot, and there´s always a lot to say, stories and passion that stop after the beer is made, a good label gives that passion and stories a visual impact.

Creative Pick: 2017 Muse Creative Awards Gold Winner: Black Mama Craft Beer by Think Bold Studio, Portugal

Credits

Account Executive : Hugo Marques

 

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Creative Pick: 2017 Muse Creative Awards Platinum Winner: Rodeo with Rottet by Rottet Studio, United States

Creative Pick: 2017 Muse Creative Awards Platinum Winner: Rodeo with Rottet by Rottet Studio, United States

Company : Rottet Studio

Client : Rottet Studio

Project Title : Rodeo with Rottet

Category : MARKETING BRANDING & DESIGN | Invitation / Greeting Card

Country : United States

Creative Pick: 2017 Muse Creative Awards Platinum Winner: Rodeo with Rottet by Rottet Studio, United States

For an exclusive business development event at the Houston Rodeo, we wanted to create a custom invitation suite that could sit alongside the existing Rottet Studio brand, which is elegant, contemporary, and visually clean, while translating the freewheeling spirit of the rodeo. To avoid the childish kitsch of many rodeo themes, we devised a playful yet practical alternative: a red cotton bandana conveying the details of this multi-venue event that guests could also wear to the rodeo itself. The resulting hand-drawn and hand-lettered design is both interactive, encouraging invitees to unfold and rotate the bandana, and also subtly branded, the swirling typography a nod to the company’s Texas roots. The careful combination of sans serif and rustic typefaces makes this design a tailored deviation from the firm’s standard brand guidelines. Preserving the signature Rottet Studio white and grey color palette, we selected red and tan accent colors to complement the various textural elements. Unfinished wood, recycled paper, and cotton lend an understated ruggedness to the invitations – they’re meant to be touched as much as they are read. The thank you cards feature a variation of the rope lettering, laser-cut onto grey walnut plaques. The smoky, seared typography on the thank you cards evokes traditional cattle branding irons used in the livestock trade. At the end of the night, guests received custom grey and white cowboy boot cookies with the thank you plaque, wrapped together with natural jute twine as a finishing touch.

Creative Pick: 2017 Muse Creative Awards Platinum Winner: Rodeo with Rottet by Rottet Studio, United States

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Creative Pick: 2017 Muse Creative Awards Platinum Winner: Tuna Party Invitation 2016 by Wallace Church *& Co., United States

Tuna Party Invitation 2016 by Wallace Church *& Co., United States

Company : Wallace Church *& Co.

Client : Wallace Church *& Co.

Project Title : Tuna Party Invitation 2016

Category : MARKETING BRANDING & DESIGN | Invitation / Greeting Card

Country : United States

This year’s Tuna Party Invitation was a take on lenticular designs. Viewed one way, you see a tuna, viewed the other, you see the tuna bones. Party information was on one of the slats.

Credits

Creative Director : Stan Church

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Creative Pick: 2017 Muse Creative Awards Gold Winner: What is Natural? by Tronvig Group, United States

Creative Pick: 2017 Muse Creative Awards Gold Winner: What is Natural? by Tronvig Group, United States

Company : Tronvig Group

Client : National Museum Of Women in the Arts

Project Title : What is Natural?

Category : OUTDOOR ADVERTISING | Outdoor Campaign

Country : United States

Creative Pick: 2017 Muse Creative Awards Gold Winner: What is Natural? by Tronvig Group, United States

Two different exhibitions at The National Museum of Women in the Arts in Washington, DC. needed to be promoted through a single advertising campaign. With no celebrity artist to pull visitors, we drew on a common theme from both exhibitions to engage the “art buff” target: What is Natural? Eschewing conventional art exhibition advertising (which usually features a “representative” artwork from the show) we asserted that the exhibition was about an idea rather than any particular artwork. This required prioritizing the question over the art.

Creative Pick: 2017 Muse Creative Awards Gold Winner: What is Natural? by Tronvig Group, United States

It seems that artists acknowledged this intent and all artists gave permission to use their works in this way without edits. The outdoor campaign got particular attention in the context of a generally staid DC museum advertising landscape, drawing significant attendance despite a very modest media buy. Survey data also showed the advertising as a key factor driving attendance.

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Credits

Creative Director : James Heaton

Production Manager : Kira Brodskaya

Designer : Anne Mieth

Designer : Tanya Kuznetsova

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Creative Pick: 2017 Muse Creative Awards Platinum Winner: Dynamic Creative Business Card by Gild Studio, China

Dynamic Creative Business Card by Gild Studio, ChinaDynamic Creative Business Card by Gild Studio, China

Company : Gild Studio

Client : Gild Studio

Project Title : Dynamic Creative Business Card

Category : MARKETING BRANDING & DESIGN | Business Card

Country : China

Dynamic Creative Business Card by Gild Studio, China

This set of business cards was created for Gild Studio, a graphic design studio that celebrates novel design approaches. The logo’s seemingly unstable shape delivers Gild Studio’s value: Gild is always ready to transform itself and its clients to a better state.

Dynamic Creative Business Card by Gild Studio, China

The front side of the business cards are in logo color (Pantone 123C, a pleasant lemon color), representing the studio’s identity, whereas the back sides of the cards are personalized colors picked by studio members to showcase their personalities and identities.

Dynamic Creative Business Card by Gild Studio, China

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Creative Pick: 2017 Muse Creative Awards Platinum Winner: CUTOUT MAGAZINE by TSUBAKI, Malaysia

Creative Pick: 2017 Muse Creative Awards Platinum Winner: CUTOUT MAGAZINE by TSUBAKI, Malaysia

Company : TSUBAKI

Client : RED VELVET MEDIA LAB

Project Title : CUTOUT MAGAZINE

Category : PUBLICATION | Magazine

Country : Malaysia

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Having been around for seven years, CUTOUT has often been the chief publication in the design community. Other than fulfilling its responsibilities as a media, CUTOUT uplifts the local design community by encouraging exchange of thoughts and ideas amongst designers, and supporting their talents by showcasing their works in the publication.Creative Pick: 2017 Muse Creative Awards Platinum Winner: CUTOUT MAGAZINE by TSUBAKI, Malaysia

We are engaged in the development of the creative direction of each issue of CUTOUT, maximizing the full potential of design as a creative tool that makes CUTOUT not just for good reading, but as a collectable, too. CUTOUT’s scope crosses a wide spectrum within three fields – graphic design, pop culture and everything in between.

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The contents are mostly infographics-based and delivered in English, being the preferred language for communication. Presumably, this is due to the unique characteristic that defines what is Malaysian: the cultural mix – varied and colourful, yet essentially adaptive to change in the environment.

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The team behind CUTOUT has high regards to design and the local cultures of Malaysia. It is one of those rare projects that we took upon that has become a major lifelong contribution on our end to see this publication make an impact in the design community in Malaysia.

Creative Pick: 2017 Muse Creative Awards Platinum Winner: CUTOUT MAGAZINE by TSUBAKI, Malaysia

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Credits

Creative Director: Jay Lim
Editor: Vivian Toh
Designer: Jiun Pheng
Designer: Deryin Teh

 

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Creative Pick: 2017 Muse Creative Awards Platinum Winner: Amor e Cego by Rita Rivotti, Wine branding & Design, Portugal

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Company : Rita Rivotti, Wine branding & Design

Client : João Miguel Rosado

Project Title : Amor e Cego

Category : MARKETING BRANDING & DESIGN | Packaging Single

Country : Portugal

Amor e Cego by Rita Rivotti, Wine branding & Design, Portugal

Love knows no reason A small olive grove near evora has been passed down from generation to generation, like a family heirloom, despite the great difficulty to maintain it. The desire to continue to preserve it for the future led the current generation to consider packaging and selling the olive oil it produces. Because it is a small production, with the inherent limitations for competitiveness, we advised our clients to maximise on the tourism that visits the city each year and focus only on selling locally in tourist spots, with packaging that targets this public.

Amor e Cego by Rita Rivotti, Wine branding & Design, Portugal

The sentiment behind this project and the target in question merged in our minds immediately to a unique example of the region’s folk art; the statue “Amor e Cego” (Love is blind). This doll is part of a set of decorative figurines (Figurado de Estremoz) made from clay for centuries by artisans in the Alentejo to portray feelings, local trades and sacred figures. The “Amor e Cego” figure, blindfolded and adorned in festive attire, symbolises the irrationality of love. That is the common sentiment in the project, the same irrationality that led the family to maintain the olive grove until today.

Amor e Cego by Rita Rivotti, Wine branding & Design, Portugal

For love! Thus, aside from being a package for an extra virgin olive oil produced by a dedicated family, using traditional cultivation methods, it is also a decorative piece, a memento of the region and a true icon of popular culture that will be a must-have for any tourist visiting the city. The transport packaging is a simple, ecological and affordable solution that also serves to showcase this charming little bottle. This project was a bestseller and sold out in the first months, leading the family to expand its production to other olive groves.

Amor e Cego by Rita Rivotti, Wine branding & Design, Portugal

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Creative Pick: 2017 Muse Creative Awards Platinum Winner: VistaBlue Singer Island // Brand + Brochure + Website by helium creative, United States

VistaBlue Singer Island // Brand + Brochure + Website by helium creative, United States

Company : helium creative

Client : VistaBlue Singer Island

Project Title : VistaBlue Singer Island // Brand + Brochure + Website

Category : INTEGRATED MARKETING | Company Branding

Country : United States

VistaBlue Singer Island // Brand + Brochure + Website by helium creative, United States

helium creative was referred to the development team at VistaBlue Singer Island, a boutique luxury real estate project right on the water and already under construction, to tackle their branding needs. The task at hand was to take the existing marketing collateral and elevate them to match the caliber of their location in the Palm Beaches, Florida.

VistaBlue Singer Island // Brand + Brochure + Website by helium creative, United States

In evaluating the existing brand, we decided a full overhaul was needed to truly communicate the uniqueness of the project and all it has to offer. We also designed + developed their website www.vistabluesingerisland.com

VistaBlue Singer Island // Brand + Brochure + Website by helium creative, United States

VistaBlue Singer Island // Brand + Brochure + Website by helium creative, United States

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Creative Pick: 2017 Muse Creative Awards Platinum Winner: Beyond. Way beyond! by OMI Media House, Poland

Beyond. Way beyond! by OMI Media House 2

Company : OMI Media House

Client: beyond.pl

Project Title : Beyond. Way beyond!

Category : Video | Corporate Image

Country : Poland

Data is more than just countless lines of code – the place where they are stored is a true fortress. We made a production for Beyond.pl at its new Poznan customer data centre. Working under the watchful eye of heavily armed commandos resulted in an impressive film of a monumental character – from images through to sound.

Beyond. Way beyond! by OMI Media House 2

Beyond. Way beyond! by OMI Media House 3

Beyond. Way beyond! by OMI Media House 2

Creative Pick: 2017 Muse Creative Awards Platinum Winner: Beyond. Way beyond! by OMI Media House, Poland

Beyond. Way beyond! by OMI Media House 2

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Creative Pick: 2017 Muse Creative Awards Platinum Winner: A Private Screening Invitation by Rottet Studio, United States

A Private Screening Invitation by Rottet Studio, United States

Company : Rottet Studio

Client : Rottet Studio

Project Title : A Private Screening Invitation

Category : MARKETING BRANDING & DESIGN | Invitation / Greeting Card

Country : United States

A Private Screening Invitation by Rottet Studio, United States

Inspired by the classic 1950’s 3D glasses that are instantly recognizable to moviegoers, this invitation for a private screening event combines both nostalgic and futuristic design elements to entice its recipients. Hosted at the United Talent Agency offices in Beverly Hills, designed by Rottet Studio, the purpose of the event was two-fold: to showcase what the Los Angeles Times dubbed as “the best screening room that exists” with unrivaled 3D projection capabilities, and to connect with design industry professionals in a relaxed, convivial setting.

A Private Screening Invitation by Rottet Studio, United States

The white matte textured card stock balances out the bold letterforms and vibrant color palette of red and cyan, preserving the restraint of the Rottet Studio brand while paying homage to dynamism of both UTA’s corporate headquarters and client roster. Mirroring the minimal and crisp architecture of the space, the invitation conveys the event details in a concise and clear manner while playfully revealing hidden messages the more one looks at it.

A Private Screening Invitation by Rottet Studio, United States

With typography serving as the primary graphic element, enlarged letterforms tease the viewer through 3D glasses as they toggle back and forth between red and blue lenses. The shifting visual features in the design create an energetic yet relatable tension, promoting the spirit of discovery and innovation inherent in the movie-going experience.

A Private Screening Invitation by Rottet Studio, United States

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Creative Pick: 2017 Muse Creative Awards Platinum Winner: Still the Planet matters by Drezier Communications, Hong Kong

2017 Muse Creative Awards Platinum Winner: Still the Planet matters by Drezier Communications, Hong Kong

Company : Drezier Communications

Client : Drezier Communications

Project Title : Still the Planet matters

Category : MARKETING BRANDING & DESIGN | Business Card

Country : Hong Kong

2017 Muse Creative Awards Platinum Winner: Still the Planet matters by Drezier Communications, Hong Kong

Drezier Communications was founded in 2005. Ever since founding, we have been always engaging in fashion industry and retailing. Numerous projects of branding and imaging were accomplished. Yet, a lot of fabric stocks and wet-proof cardboards were left in our storage.

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As in all design business, though designers create, we also destroy more than what we have created during or after the process of design. Our Planet needs to be sustainable. Recycling or upcycling is a way, the right way. After a decade, Drezier Communications determined to update our vision and thus revamp our own brand image accordingly: “We do branding in high-style; still the environment is always a concern. Rethink. Upcycle. And sustain”. All in all, we would like to fabricate our image through a distinctive name card in the first place. Inevitably, a proclamatory business card speaks by itself.

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Drezier Communications decided to make our own business card in a do-it-yourself approach with our original tagline suffixing “Still the Planet matters”. First of all, decent fabric stocks and wet-proofs was selected. Details were silk-screen printed on chosen fragments.

2017 Muse Creative Awards Platinum Winner: Still the Planet matters by Drezier Communications, Hong Kong

Finally, parts were sewn together. To personalize, designers could choose to use from our collection of stocks or their broken domestic items, like jeans, umbrella, non-woven shopping bag, baby underwear, linen apron or nylon-canvas carriage bag. In this way, every members came by a set of customized, personalized, distinctive business cards. Drezier Communications revamped our own brand image through a proclamatory DIY business card which speaks “tailor brands dressier; still the Planet matters” in an intellectual tone yet a chic manner.

Creative Pick: 2017 Muse Creative Awards Platinum Winner: Still the Planet matters by Drezier Communications, Hong Kong

Credits

Creative Director : So, Tat Fai

Designer : So, Tat Fai

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Creative Pick: 2017 Muse Creative Awards Platinum Winner: The Mosquito Killer Billboard by NBS, Brazil

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Company : NBS

Client : Posterscope Brasil

Project Title : The Mosquito Killer Billboard

Category : OUTDOOR ADVERTISING | Billboard

Country : Brazil

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Zika virus is no longer a local Brazilian issue, is a now a global threat. The main objective of this campaign was to raise awareness around the cause locally and offer freely a new option to fight the Aedes Aegypti mosquito that carries this disease. Brazil has been bombarded with headlines against the Zika virus for the past few months. All major TV channels, radios, magazines and newspapers were talking about it.

Creative Pick: 2017 Muse Creative Awards Platinum Winner: The Mosquito Killer Billboard by NBS, Brazil

But the organized society, in an overall point of view, were not doing much to fight the mosquito and the population in general relies on the government to win this inglorious battle. The big idea was to use the only media that is on the streets side by side with the population, the out of home media, promote the cause and actually be effective to kill mosquitos on the way. After some studies we discovered that the totems installed almost in every sidewalk of the city could be adapted and transformed in the perfect media to release the project. Creative Pick: 2017 Muse Creative Awards Platinum Winner: The Mosquito Killer Billboard by NBS, Brazil

Creative Pick: 2017 Muse Creative Awards Platinum Winner: The Mosquito Killer Billboard by NBS, Brazil

Creative Pick: 2017 Muse Creative Awards Platinum Winner: The Mosquito Killer Billboard by NBS, Brazil

Credits

Director : Otto Frossard

Art Director : Rodrigo Santos

Production Manager : Paulo Farias

Writer : Bob Ferraz

Art Director : Augusto Correia

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Creative Pick: 2017 Muse Creative Awards Platinum Winner: Child Labour by Minamotion, United States

Child Labour by Minamotion, United States

Company : Minamotion

Client : UNICEF

Project Title : Child Labour

Category : VIDEO | Nonprofit / Religious

Country : United States

Children of Labor is a stop-motion PSA geared towards the children of labor across the globe. In our execution, we experimented with stop-motion animation and cel animation. We believe it would be appropriate to construct our set out of white foam to match the cold, winter mood with added high contrast lighting.

Child Labour by Minamotion, United States

Child Labour by Minamotion, United States

The narrative for this animation involves a young child working in a clothing factory in the middle of a city. The child has been working long hours and is at a bus stop waiting to get home. Eventually, a school bus comes to save the child from the destructive work environment. The bus symbolizes a hopeful future for the child. A future that involves an education.

Child Labour by Minamotion, United States

Child Labour by Minamotion, United States

Child Labour by Minamotion, United States

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Creative Pick: 2017 Muse Creative Awards Platinum Winner: I AM Organic by Creative Click Media, United States

I AM Organic by Creative Click Media, United States

Company : Creative Click Media

Client : I Am Organic

Project Title : I AM Organic

Category : WEBSITE | Consumer

Country : United States

I AM Organic by Creative Click Media, United States

I AM Organic offers a naturally luxurious line of skin care products. Not only will they make your skin it’s beautiful best, they provide you with peace of mind, knowing that you are not putting anything synthetic or unnatural on your skin. They feel good going on. Infused with a variety of different natural scents, I AM Organic products can relax and calm while caring for your skin. Your favorite scents can often invigorate, energize or take you to a place of serenity. You will feel good from the inside out.

I AM Organic by Creative Click Media, United States

I AM Organic by Creative Click Media, United States

I AM Organic by Creative Click Media, United States

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