Buy Local at Giant Campaign by Viscul Creative Wins 2017 Muse Creative Awards

Buy Local at Giant Integrated Marketing Campaign by Viscul Creative wins 2017 Muse Creative Awards.

Integrated Marketing Campaign | Buy Local at Giant wins Muse Awards

Company : Viscul Creative

Client : Ahold USA

Project Title : Buy Local

Category : INTEGRATED MARKETING | Integrated Marketing Campaign

Country : United States

Ahold USA was looking to capture the stories of its local farm suppliers to combat the rising trend of farmer’s markets with its customer base. In response, a series of videos for social media distribution were created to captured. In addition, billboards and in-store signage/displays were designed to tie the campaign into the customer experience.

Integrated Marketing Campaign | Buy Local at Giant wins Muse Awards

About Viscul Creative – 2017 Muse Creative Awards Integrated Marketing Campaign Winner

A PASSION FOR GREAT WORK & A BETTER STORY.

Since 2008, we have been married to our vision for Viscul Creative – a small principal-driven studio designed to make a significant impact on customer experiences. While creating better businesses & communities through great work for every client, on every project, we dig in to understand your passion and to bring it to the forefront of your brand story.

CAPABILITIES

Driven by the value of our craft, we believe working directly with our clients only increases the passion for what we do. In addition, we seek to partner with clients to understand the problem and to work diligently to build solutions that work smart with on-point design to help your business grow.

  • BRANDING – Brand Development; Logo & Identity; Brand Style Guides
  • WEBSITES – Design & Development
  • STRATEGY – Research & Discovery; Content Strategy; Communications Strategy; Marketing Campaigns
  • VIDEO – Production & Messaging
  • PRINT & PACKAGING – Packaging; Promotional Materials
  • ENVIRONMENTAL DESIGN – Interior & Exterior Signage; Décor Kits & Design Aesthetic

The Team

We are designers, reflecting brands visually and building artifacts. Developing an expression of your deeper story, we guide you through the process of understanding the perspective of your customer and how to create awareness. These are the people who make it happen.

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Black Mama Craft Beer Label Design by Think Bold Studio Wins 2017 Muse Awards

International Packaging Design Awards: Black Mama Craft Beer Label Design by Think Bold Studio wins 2017 Muse Creative Awards.

Packaging Design Awards | Think Bold Studio wins Muse Creative Awards

Company : Think Bold Studio

Client: Original 1920

Project Title : Black Mama Craft Beer

Category : MARKETING BRANDING & DESIGN | Packaging Design Awards

Country : Portugal

Packaging Design Awards | Think Bold Studio wins Muse Creative Awards

Muse Packaging Design Awards Winner – Black Mama Craft Beer Label Design

Black Mama is a special edition black IPA craft beer. As a whole, this product is a representation of a connection between the process of making the beer and the craft of the beer label design itself as a whole.  Its characteristics’ define upon the belief that the parts intimately interconnects and accounts only by reference to the whole. What’s Unique? Most craft beer packaging has no soul, no craft, and a poor image. Overall, this diminishes the tedious process of making the beer. Besides, it does not reflects the pride the brewer has when selling the beer.

A label, it can say a lot- stories and passion. After the crafting of the beer, all these disappears. For that, a good label gives that passion and stories a visual impact.

Black Mama says, yes this beer was crafted with work and thought behind it. People who like craft beer will understand and value it. Cheers to that!

Packaging Design Awards | Think Bold Studio wins Muse Creative Awards

Credits

Account Executive : Hugo Marques

About Think Bold Studio

ThinkBold!™ is a creative studio. The founder, Hugo Marques has a passion for branding and packaging, with a focus on modern vintage design.
ThinkBold!™ believes in craftsmanship and the value of premium design. We are a creative studio specialising in attractive packaging design and unique branding. We work with clients who are looking for quality crafted design, and appreciate the added value of premium appearance. The studio is located in Aveiro, Portugal.

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Outdoor Advertising | Tronvig Group Wins 2017 Muse Creative Awards

Tronvig Group’s outdoor advertising wins Gold Award at 2017 Muse Creative Awards

Outdoor Advertising | Tronvig Group wins 2017 Muse Creative Awards

Company : Tronvig Group

Client : National Museum Of Women in the Arts

Project Title : What is Natural?

Category : OUTDOOR ADVERTISING | Outdoor Campaign

Country : United States

Outdoor Advertising | Tronvig Group wins 2017 Muse Creative Awards

Two different exhibitions at The National Museum of Women in the Arts in Washington, DC. needs to be promoted through a single advertising campaign. With no celebrity artist to pull visitors, we drew on a common theme from both exhibitions to engage the “art buff” target: What is Natural? Avoiding conventional art exhibition advertising (which usually features a “representative” artwork from the show) we asserted that the exhibition was about an idea rather than any particular artwork. This required prioritizing the question over the art.

Outdoor Advertising | Tronvig Group wins 2017 Muse Creative Awards

It seems that artists acknowledged this intent. In fat all artists gave permission to use their works in this way without edits. The outdoor campaign got particular attention in the context of a generally traditional DC museum advertising landscape. It draws significant attendance despite a very modest media buy. Survey data also showed advertising as an important factor in driving attendance.

Outdoor Advertising | Tronvig Group wins 2017 Muse Creative Awards

Credits

Creative Director : James Heaton

Production Manager : Kira Brodskaya

Designer : Anne Mieth

Designer : Tanya Kuznetsova

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5s8 studio Product Packaging Design Wins 2017 Muse Creative Awards

Festive Product Packaging Design: A Gift with Style and Convenience

A Gold Winner at the 2017 Muse Creative Awards, this Malaysian Festive Packaging Collection design is by 5s8 Studio. The product packaging design illustrates the tradition of the festival on the packaging of the gift itself.

5s8 studio Product Packaging Design Wins 2017 Muse Creative Awards

Company : 5s8 studio

Client: Mika Premium Gift Shop Sdn. Bhd

Project Title : Malaysian Festive Packaging Collection

Category : MARKETING BRANDING & DESIGN | Packaging Single

Country : Malaysia

Malaysian Festive Packaging Collection intends to convey the reminiscence of hometown during the Malay New Year Celebration, named “Hari Raya Aidilfitri”. ‘Kampung’ is a Native Malay word meaning “village”. It refers to the hometown to many Malays in Malaysia. The box is main made up of two parts. It has the outer package casing and an inner container box. The foldable and boxy package casing intends to demonstrate the scenic view of the festival. With attachment of strings  to the top of the box, it enables one to carry it around and give it as a gift.

5s8 studio Product Packaging Design Wins 2017 Muse Creative Awards

5s8 studio Product Packaging Design Wins 2017 Muse Creative Awards

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Portrait Photography by ACC Wins 2016 Muse Creative Awards

A Journey from Cuba to Myanmar portrait photography by ACC, France is a selection of portraits around the world. This project is a Gold Award recipient at the 2016 Muse Creative Awards. 

Company : ACC

Project Title : A Journey From Cuba To Myanmar

Category : People / Portrait

Country : France

The expression. The action. The colors. When all these elements come together, it forms into a distinctive image. All in all, each portrait in this collection withholds a unique story on its own.

Portrait Photography by ACC Wins 2016 Muse Creative Awards

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Star Wars Illustration | 2016 Muse Creative Awards Gold Winner

Filipe de Carvalho Designs Simple and Catchy Characters

Star Wars illustration by Filipe de Carvalho is the Gold Winner in the 2016 Muse Creative Awards. Check out the Star Wars flat design characters!

Star Wars Illustration | 2016 Muse Creative Awards Gold Winner

Company : Filipe de Carvalho

Project Title :  Star Wars Flat Design Characters

Category : Infographic / Icon / Pattern

Country : Portugal

In 2014, “May The Flat Be With You” was published, a flat design personal project depicting 12 classic Star Wars characters. In 2015, I was asked by Vanity Fair to develop some of the new characters from Disney’s next blockbuster “Star Wars: The Force Awakens”. The idea was to use some of the classic characters illustrated previously, and mix them with some new ones using the same flat design visual style.

Star Wars Illustration | 2016 Muse Creative Awards Gold Winner

The idea behind these illustrations is to strip down the characters to their most basic details. Such style gives them a minimalistic look. Additionally, long shadows, strong contrasting colours and simple structuring lines helped the project maintain its clean visual style. At the same time, it illustrates the characters in a very recognizable way.

Star Wars Flat Character Design

Muse Awards - Star Wars Flat Character Design

Star Wars Flat Character Design

Star Wars Flat Character Design

Muse Awards - Star Wars Flat Character Design

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Rebranding Awards | Refinery 43 Wins 2016 Muse Creative Awards

Bold New Look for a Bold New Client

Refinery 43 receives the Rebranding Awards in the 2016 Muse Creative Awards. They rebranded Mandarina Studio with a new logo, brand identity and website.

Rebranding Awards | Refinery 43 Wins 2016 Muse Creative Awards

Rebranding Awards | Refinery 43 Wins 2016 Muse Creative Awards

Company : Refinery 43

Project Title : Mandarina Interior Design Studio Rebrand – Bold New Look For A Bold New Client

Category : Corporate Identity

Country : United States

Rebranding Awards | Refinery 43 Wins 2016 Muse Creative Awards

Rebranding Awards | Refinery 43 Wins 2016 Muse Creative Awards

Rebranding Awards | Refinery 43 Wins 2016 Muse Creative Awards

Rebranding Awards | Refinery 43 Wins 2016 Muse Creative Awards

With Mandarina Studio’s exceptional talent for designing fresh, sophisticated interiors, it was only fitting to redesign the brand to evoke similar qualities.

The studio’s previous, outdated visual identity did not portray Amanda Reid’s bold, eclectic style and daring use of color, so it was time to hit the refresh button.

Rebranding Awards | Refinery 43 Wins 2016 Muse Creative Awards

Working with Amanda to understand the direction for her business, Refinery 43 created a new logo, brand identity and website to vastly set Mandarina apart from the competition. Their strategy duly helps the brand by relating it to high-end clientele in need of a unique, personalized and inspiring new look.

Rebranding Awards | Refinery 43 Wins 2016 Muse Creative Awards

Meet the client :: Mandarina Studio is based in Boston, Massachusetts, with clients across the country. They specializes in residential and commercial interior design. Through bold, fresh contemporary designs with an appreciation for the classic, Mandarina Studio transforms spaces.

Rebranding Awards | Refinery 43 Wins 2016 Muse Creative Awards

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Photography- Portrait | Through The Decades Wins Muse Creative Awards

Beauty Transcends Decades in Photography- Portrait

Through the Decades by Motion Picture GMBH, Germany wins the 2016 Muse Creative Awards in the Photography- Portrait category. Check out the aesthetically beautiful pictures which received the Gold Award.

Photography- Portrait | Through The Decades Wins Muse Creative Awards

Company :  twentyfourone // motion picture gmbh

Project Title : Through The Decades

Category : Photography –  People / Portrait

Country : Germany

Through the Decades is a set of photographs of one woman whose style and look is performed in different decades. It is a beautiful collection by photographer Claudio Di Lucia.

Photography- Portrait | Through The Decades Wins Muse Creative Awards

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Magazine Design by Helium Creative Wins 2016 Muse Creative Awards

EDSA Design Matters Yearly Magazine | Gold Award

The magazine design by Helium Creative for EDSA Design Matters is a Gold Award recipient in the 2016 Muse Creative Awards.

Magazine Design by Helium Creative Wins 2016 Muse Creative Awards

Company : helium creative

Project Title : EDSA Design Matters

Category : Magazine

Country : United States

Magazine Design by Helium Creative Wins 2016 Muse Creative Awards

EDSA is one of the leading global landscape architecture firms. Helium Creative is proud to design their yearly magazine, Design Matters as well as other marketing collateral. For the 2015 issue of Design Matters, they made sure to continue to highlight EDSA as a cutting edge firm who is creative and professional. At the same time, they let their creative muscles to flex from cover to cover.

Magazine Design by Helium Creative Wins 2016 Muse Creative Awards

Magazine Design by Helium Creative Wins 2016 Muse Creative Awards

Magazine Design by Helium Creative Wins 2016 Muse Creative Awards

Muse-Awards-helium-creative

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Human Rights Video | Sophia Kyriacou Wins 2016 Muse Creative Awards

The Human Rights Zoetrope

A human rights video by Sophia Kyriacou, United Kingdom is a Gold Winner in the 2016 Muse Creative Awards.

Human Rights Video | Sophia Kyriacou Wins 2016 Muse Creative Awards

Company : Sophia Kyriacou

Project Title : The Human Rights Zoetrope

Category : Motion Graphics

Country : United Kingdom

Human Rights Video | Sophia Kyriacou Wins 2016 Muse Creative Awards

Noon Visual Creatives commissions Sophia Kyriacou to design a television programme brand on the various aspects of human rights, simply called, Human Rights. To express the various aspects of human rights Sophia Kyriacou turns the concept of the Zoetrope. The Greek word, Zoe, means life and tropos. Literally translating to the “wheel of life”, the video portrays this scenario with a Ying and Yang approach.

Human Rights Video | Sophia Kyriacou Wins 2016 Muse Creative Awards

Zoetrope establishes with water; without it, there simply is no life. As the viewer is taken above the tiers, the imprisoned dove flying free contrasts the negative scenario of the prisoner. Above a Syrian child wearing a life jacket suggests to have travelled across the Mediterranean Sea to find hope. In contrast of this scene, there is a young girl oblivious, happily playing with a spinning top.

Human Rights Video | Sophia Kyriacou Wins 2016 Muse Creative Awards

An essential part of the brief was the opening title sequence had to withstand repeated viewing, packed with stories. Besides, it have to be able to deliver both English and Arabic end frame typographical versions with identical visuals.

Human Rights Video | Sophia Kyriacou Wins 2016 Muse Creative Awards

Watch the winning video here.

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Corporate Identity Awards | Menguin Wins 2016 Muse Creative Awards

Simple, Modern & Stylish Corporate Identity Book Guide

Menguin Brand Bible wins the corporate identity awards category in the 2016 Muse Creative Awards. A Gold Winner recipient, the book is a compilation of Menguin’s brand guidelines.

Corporate Identity Awards | Menguin Wins 2016 Muse Creative Awards

Company : Menguin

Project Title : Menguin Brand Bible

Category : Corporate Identity

Country : United States

This is our brand bible: the go-to for all things brand related. It is the foundation for building trust with our customers, investors and internally.

Corporate Identity Awards | Menguin Wins 2016 Muse Creative Awards

Corporate Identity Awards | Menguin Wins 2016 Muse Creative Awards

Corporate Identity Awards | Menguin Wins 2016 Muse Creative Awards

Corporate Identity Awards | Menguin Wins 2016 Muse Creative Awards

Corporate Identity Awards | Menguin Wins 2016 Muse Creative Awards

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Muse Creative Awards | Backpacks.com Corporate Identity Campaign

Backpacks.com corporate identity campaign by Helium Creative, United States is a Platinum Winner in the 2016 Muse Creative Awards.

Muse Creative Awards | Backpacks.com Corporate Identity Campaign

Company : helium creative

Project Title : Backpacks.com Identity Campaign

Category : Corporate Identity

Country : United States

Muse Creative Awards | Backpacks.com Corporate Identity Campaign

Life’s a journey. Carry it with you.

The powerhouse group behind the SwissGear brand approached us to develop the brand + e-commerce website for their new online retail endeavor, Backpacks.com. We conceptualized and developed the brand from scratch. At the same time, they designed the Backpacks.com Pitch Book to be used at sales meetings and presentations. So far, the brand effort has been a complete success. The e-commerce website will launch in the spring of 2016 with hundreds of backpacks for sale.

Muse Creative Awards | Backpacks.com Corporate Identity Campaign

Muse Creative Awards | Backpacks.com Corporate Identity Campaign

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Train Advertising by ChappellRoberts Wins 2016 Muse Creative Awards

Gold Award Recipient | Visit Sarasota, Chicago Train Takeover

Visit Sarasota, Chicago Train Takeover, a train advertising by ChappellRoberts wins the 2016 Gold Muse Creative Awards.

Train Advertising by ChappellRoberts Wins 2016 Muse Creative Awards

Company : ChappellRoberts

Project Title : Visit Sarasota, Chicago Train Takeover

Category : Transit / Airport / Kiosk

Country : United States

Train Advertising by ChappellRoberts Wins 2016 Muse Creative Awards

We wanted to bring a little batch of Florida sunshine to the Chicago commuters during the throes of winter, in hopes it got them thinking about their next vacation and keep Sarasota in their minds.

Train Advertising by ChappellRoberts Wins 2016 Muse Creative Awards

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Portrait Photography Awards | Neon Wins 2016 Muse Creative Awards

Neon by Twentyfourone Motionpicture GmbH is the Gold Winner

Neon by Twentyfourone Motionpicture GmbH, Germany wins the portrait photography awards in the 2016 Muse Creative Awards. This collection of photographs is a Gold Award recipient.

Portrait Photography Awards | Neon Wins 2016 Muse Creative Awards

Company : twentyfourone // motionpicture GmbH

Project Title : Neon

Category : Photography (People / Portrait)

Country : Germany

Photos shot by Claudio Di Lucia with neon accessories and different style elements.

Portrait Photography Awards | Neon Wins 2016 Muse Creative Awards

About the Photographer

Claudio Di Lucia is specialized in beauty and fashion photography, therefore he realized miscellaneous works in Berlin, Miami, India or Bangkok. But also individual portraits of known and unknown characters, expanded with astoundingly stylistic features that are expressing the capacity and inspiration of the prevailing person is one specialty of the photographer.

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2016 Muse Creative Awards | Park Avenue Deodorant Packaging

The Must Have ‘Femme Panache’

Deodorant packaging design by WOW Design is a Gold Winner in the 2016 Muse Creative Awards.

2016 Muse Creative Awards | Park Avenue Deodorant Packaging

Company : WOW Design

Project Title : Creating Park Avenue Deodorant Range For Women, With The Must Have ‘Femme Panache’

Category : Packaging Design (Single)

Country : India

2016 Muse Creative Awards | Park Avenue Deodorant Packaging

Park Avenue, JKHC’s premium apparel brand exclusively offers in the western formal wear for men and women. Although it has a wide range of apparels for women, the brand had a strong association only with men. To widen the target segment, the brand intended to launch a deodorant for young women to acquaint them with the brand at an early stage. Hence, WOW Design was appointed for packaging design of the deodorant range for young women.

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