2016 Vega Digital Awards Canopus Winner: Chick-fil-A Foundation by DynamiX, United States

Chick-fil-A Foundation by DynamiX, United States

Company : DynamiX

Project Title : Chick-fil-A Foundation

Client : Chick-fil-A Foundation

Category : Website | Charitable

Country : United States

Chick-fil-A Foundation by DynamiX, United States

Chick-fil-A Foundation exists to help every child become all they were created to be. We do this by having a positive influence on youth in our communities by supporting innovative education, youth entrepreneurship, and leadership.

Chick-fil-A Foundation by DynamiX, United States

Chick-fil-A Foundation by DynamiX, United States

Chick-fil-A Foundation by DynamiX, United States

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Creative Pick: 2017 Muse Creative Awards Platinum Winner: Rodeo with Rottet by Rottet Studio, United States

Creative Pick: 2017 Muse Creative Awards Platinum Winner: Rodeo with Rottet by Rottet Studio, United States

Company : Rottet Studio

Client : Rottet Studio

Project Title : Rodeo with Rottet

Category : MARKETING BRANDING & DESIGN | Invitation / Greeting Card

Country : United States

Creative Pick: 2017 Muse Creative Awards Platinum Winner: Rodeo with Rottet by Rottet Studio, United States

For an exclusive business development event at the Houston Rodeo, we wanted to create a custom invitation suite that could sit alongside the existing Rottet Studio brand, which is elegant, contemporary, and visually clean, while translating the freewheeling spirit of the rodeo. To avoid the childish kitsch of many rodeo themes, we devised a playful yet practical alternative: a red cotton bandana conveying the details of this multi-venue event that guests could also wear to the rodeo itself. The resulting hand-drawn and hand-lettered design is both interactive, encouraging invitees to unfold and rotate the bandana, and also subtly branded, the swirling typography a nod to the company’s Texas roots. The careful combination of sans serif and rustic typefaces makes this design a tailored deviation from the firm’s standard brand guidelines. Preserving the signature Rottet Studio white and grey color palette, we selected red and tan accent colors to complement the various textural elements. Unfinished wood, recycled paper, and cotton lend an understated ruggedness to the invitations – they’re meant to be touched as much as they are read. The thank you cards feature a variation of the rope lettering, laser-cut onto grey walnut plaques. The smoky, seared typography on the thank you cards evokes traditional cattle branding irons used in the livestock trade. At the end of the night, guests received custom grey and white cowboy boot cookies with the thank you plaque, wrapped together with natural jute twine as a finishing touch.

Creative Pick: 2017 Muse Creative Awards Platinum Winner: Rodeo with Rottet by Rottet Studio, United States

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2016 Vega Digital Awards Centauri Winner: ART QUOTES by Maryland Institute College of Art, United States

ART QUOTES by Maryland Institute College of Art, United States

Company : Maryland Institute College of Art

Project Title : ART QUOTES

Category : Online Video | Interactive Video

Country : United States

ART QUOTE is an app for selecting quotes from artist & designers. The project could be a service or gift for the art museum. Audiences can choose quotes and make a unique quote posters through this app.

ART QUOTES by Maryland Institute College of Art, United States

ART QUOTES by Maryland Institute College of Art, United States

ART QUOTES by Maryland Institute College of Art, United States

ART QUOTES by Maryland Institute College of Art, United States

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Creative Pick: 2017 Muse Creative Awards Platinum Winner: Tuna Party Invitation 2016 by Wallace Church *& Co., United States

Tuna Party Invitation 2016 by Wallace Church *& Co., United States

Company : Wallace Church *& Co.

Client : Wallace Church *& Co.

Project Title : Tuna Party Invitation 2016

Category : MARKETING BRANDING & DESIGN | Invitation / Greeting Card

Country : United States

This year’s Tuna Party Invitation was a take on lenticular designs. Viewed one way, you see a tuna, viewed the other, you see the tuna bones. Party information was on one of the slats.

Credits

Creative Director : Stan Church

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2016 Vega Digital Awards Centauri Winner: Color Design Book Advertisement by International Technological University, United States

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Company : International Technological University

Project Title : Color Design Book Advertisement

Category : Online Video | Visual Effects / Motion Graphics

Country : United States

This motion graphics promotes a Design Workbook called “Color Design Workbook: A Real World Guide to Using Color in Graphic Design” by Terry Lee Stone that expresses the chapters in the book.

2016 Vega Digital Awards Centauri Winner: Color Design Book Advertisement by International Technological University, United States

2016 Vega Digital Awards Centauri Winner: Color Design Book Advertisement by International Technological University, United States

Screenshot (23)

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Creative Pick: 2017 Muse Creative Awards Gold Winner: What is Natural? by Tronvig Group, United States

Creative Pick: 2017 Muse Creative Awards Gold Winner: What is Natural? by Tronvig Group, United States

Company : Tronvig Group

Client : National Museum Of Women in the Arts

Project Title : What is Natural?

Category : OUTDOOR ADVERTISING | Outdoor Campaign

Country : United States

Creative Pick: 2017 Muse Creative Awards Gold Winner: What is Natural? by Tronvig Group, United States

Two different exhibitions at The National Museum of Women in the Arts in Washington, DC. needed to be promoted through a single advertising campaign. With no celebrity artist to pull visitors, we drew on a common theme from both exhibitions to engage the “art buff” target: What is Natural? Eschewing conventional art exhibition advertising (which usually features a “representative” artwork from the show) we asserted that the exhibition was about an idea rather than any particular artwork. This required prioritizing the question over the art.

Creative Pick: 2017 Muse Creative Awards Gold Winner: What is Natural? by Tronvig Group, United States

It seems that artists acknowledged this intent and all artists gave permission to use their works in this way without edits. The outdoor campaign got particular attention in the context of a generally staid DC museum advertising landscape, drawing significant attendance despite a very modest media buy. Survey data also showed the advertising as a key factor driving attendance.

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Credits

Creative Director : James Heaton

Production Manager : Kira Brodskaya

Designer : Anne Mieth

Designer : Tanya Kuznetsova

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2016 Vega Digital Awards Canopus Winner: Hexagon Safety and Infrastructure by Deep Sky, United States

Hexagon Safety and Infrastructure 07

Company: Deep Sky

Project Title: Hexagon Safety and Infrastructure

Client: Etage inc.

Category: Online Video | Visual Effects / Motion Graphics

Country: United States

Deep Sky collaborated with Etage Creative to produce an animated corporate video for Hexagon Safety and Infrastructure.

Hexagon Safety and Infrastructure 09

The challenge was taking ideas that were very complex and distilling them into simplified visuals that elegantly flowed with a poetic script.

Hexagon Safety and Infrastructure 03

We used basic shapes as a theme to reflect the Hexagon mission of shaping smart change.

Hexagon Safety and Infrastructure 04

Hexagon Safety and Infrastructure 08

Hexagon Safety and Infrastructure 10

Credits

Writer : Chris Fitzgerald
Creative Director : Jared Hobbs
Animator : Milan Erceg
Animator : Nolan Lorch
Composer : Darren Goldberg
Voice Over : Ulf Bjorklund

 

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2016 Vega Digital Awards Canopus Winner: Jim Beam Devil’s Cut – Alaska by EVO FILMS USA, United States

Jim Beam Devil's Cut - Alaska by EVO FILMS USA, United States

Company : EVO FILMS USA

Project Title : Jim Beam Devil’s Cut – Alaska

Client: Jim Beam

Category : Online Video | Editing

Country : United States

For one of its most epic campaigns of the year, EVO worked with Jim Beam to create bold and memorable content for the Devil’s Cut brand. Three fans were given a once in a lifetime adventure in Alaska, New York City and Maui.

Jim Beam Devil's Cut - Alaska by EVO FILMS USA, United States

EVO’s task was to capture the thrills and excitement of each experience and produce three 30″ spots as well as 15″ versions for social media roll out.

Jim Beam Devil's Cut - Alaska by EVO FILMS USA, United States

Jim Beam Devil's Cut - Alaska by EVO FILMS USA, United States

Jim Beam Devil's Cut - Alaska by EVO FILMS USA, United States

Jim Beam Devil's Cut - Alaska by EVO FILMS USA, United States

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2016 Vega Digital Awards Canopus Winner: Media Brokers by DynamiX, United States

2016 Vega Digital Awards Canopus Winner: Media Brokers by DynamiX, United States

Company : DynamiX

Project Title : Media Brokers

Client : Media Brokers

Category : Website | Self Promotion

Country : United States

2016 Vega Digital Awards Canopus Winner: Media Brokers by DynamiX, United States

We are Media Brokers International (MBI), a full-service media planning and buying company. Now in our 25th year, we have an unmatched knowledge of the media landscape. And every day, we put that insight to work for you. Let us show you how.

Media Brokers 04

2016 Vega Digital Awards Canopus Winner: Media Brokers by DynamiX, United States

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Creative Pick: 2017 Muse Creative Awards Platinum Winner: A Private Screening Invitation by Rottet Studio, United States

A Private Screening Invitation by Rottet Studio, United States

Company : Rottet Studio

Client : Rottet Studio

Project Title : A Private Screening Invitation

Category : MARKETING BRANDING & DESIGN | Invitation / Greeting Card

Country : United States

A Private Screening Invitation by Rottet Studio, United States

Inspired by the classic 1950’s 3D glasses that are instantly recognizable to moviegoers, this invitation for a private screening event combines both nostalgic and futuristic design elements to entice its recipients. Hosted at the United Talent Agency offices in Beverly Hills, designed by Rottet Studio, the purpose of the event was two-fold: to showcase what the Los Angeles Times dubbed as “the best screening room that exists” with unrivaled 3D projection capabilities, and to connect with design industry professionals in a relaxed, convivial setting.

A Private Screening Invitation by Rottet Studio, United States

The white matte textured card stock balances out the bold letterforms and vibrant color palette of red and cyan, preserving the restraint of the Rottet Studio brand while paying homage to dynamism of both UTA’s corporate headquarters and client roster. Mirroring the minimal and crisp architecture of the space, the invitation conveys the event details in a concise and clear manner while playfully revealing hidden messages the more one looks at it.

A Private Screening Invitation by Rottet Studio, United States

With typography serving as the primary graphic element, enlarged letterforms tease the viewer through 3D glasses as they toggle back and forth between red and blue lenses. The shifting visual features in the design create an energetic yet relatable tension, promoting the spirit of discovery and innovation inherent in the movie-going experience.

A Private Screening Invitation by Rottet Studio, United States

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2016 Vega Digital Awards Canopus Winner: Minique by International Technological University, United States

Minique by International Technological University, United States

School : International Technological University

Project Title : Minique

Category : Digital Marketing | Branding / CI

Country : United States

Minique by International Technological University, United States

Minique helps make life easier for all ladies on the go. Travel light with the mini monthly beauty set that fits almost any bag. Personalized from a variety of beauty brands delivered right to your door each month.

Minique by International Technological University, United States

Minique by International Technological University, United States

Minique by International Technological University, United States

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2016 Vega Digital Awards Centauri Winner: SUE by University of South Dakota, United States

SUE by University of South Dakota, United States

Company : University of South Dakota

Project Title : SUE

Category : Website | Education

Country : United States

SUE by University of South Dakota, United States

This one page narrative gives a first hand perspective of the influence technology has on today’s youth. The audience can scroll or click through different scenes which portray different social situations. Parallax scroll effects and animated graphics entertain the users while providing educational information.

SUE by University of South Dakota, United States

SUE by University of South Dakota, United States

SUE by University of South Dakota, United States

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Creative Pick: 2017 Muse Creative Awards Platinum Winner: Child Labour by Minamotion, United States

Child Labour by Minamotion, United States

Company : Minamotion

Client : UNICEF

Project Title : Child Labour

Category : VIDEO | Nonprofit / Religious

Country : United States

Children of Labor is a stop-motion PSA geared towards the children of labor across the globe. In our execution, we experimented with stop-motion animation and cel animation. We believe it would be appropriate to construct our set out of white foam to match the cold, winter mood with added high contrast lighting.

Child Labour by Minamotion, United States

Child Labour by Minamotion, United States

The narrative for this animation involves a young child working in a clothing factory in the middle of a city. The child has been working long hours and is at a bus stop waiting to get home. Eventually, a school bus comes to save the child from the destructive work environment. The bus symbolizes a hopeful future for the child. A future that involves an education.

Child Labour by Minamotion, United States

Child Labour by Minamotion, United States

Child Labour by Minamotion, United States

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Creative Pick: 2017 Muse Creative Awards Platinum Winner: I AM Organic by Creative Click Media, United States

I AM Organic by Creative Click Media, United States

Company : Creative Click Media

Client : I Am Organic

Project Title : I AM Organic

Category : WEBSITE | Consumer

Country : United States

I AM Organic by Creative Click Media, United States

I AM Organic offers a naturally luxurious line of skin care products. Not only will they make your skin it’s beautiful best, they provide you with peace of mind, knowing that you are not putting anything synthetic or unnatural on your skin. They feel good going on. Infused with a variety of different natural scents, I AM Organic products can relax and calm while caring for your skin. Your favorite scents can often invigorate, energize or take you to a place of serenity. You will feel good from the inside out.

I AM Organic by Creative Click Media, United States

I AM Organic by Creative Click Media, United States

I AM Organic by Creative Click Media, United States

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Creative Pick: 2017 Muse Creative Awards Platinum Winner: Minorities Kitchen by Academy of Art University, United States

Minorities Kitchen by Academy of Art University, United States

Company : Academy of Art University

Client : Minorities Kitchen

Project Title : Minorities Kitchen

Category : STUDENT SUBMISSIONS | Student Branding Campaign

Country : United States

Minorities Kitchen by Academy of Art University, United States

Minorities Kitchen is a concept restaurant will open in New York as a modern fusion cuisine restaurant hidden within Williamburg Brooklyn. Cultural influence of Chinese Han culture and other 55 ethnic groups. Minorities Kitchen’s menu authentically uplifts its inspirations while offering guests the additional delight of family-style dining – food comes continuously throughout the meal and is placed at the center of table for all to share. With every new dishes, diners to the ideal market stall in Guangxi or Sichuan.

Minorities Kitchen by Academy of Art University, United States

Minorities Kitchen by Academy of Art University, United States

Minorities Kitchen by Academy of Art University, United States

Minorities Kitchen by Academy of Art University, United States

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