In Focus: Interview with Clim, Creative Director at Clim Studio

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Clim | Muse Creative Awards Winner

Clim

Clim is a multidisciplinary director and designer working between Barcelona and New York City. He first specialized in eye-catching, stylish motion graphics and was known best for his effortless and fluid animation style. Being the co-founder of Sebas and Clim studio took Clim to become an Art and Creative Director and finally a solo film and commercial mixed media Director.

The Barcelona native touts over 10 years of in depth industry experience; his bold and energetic work including diverse films for worldwide clients such as Facebook, Google, BBC, Target and the agency Sagmeister and Walsh among others. Clim's unique approach not only yields deceptively simple work, but showcases his ability to interpret any kind of script with humor and flair.



Interview with the 2018 Muse Creative Awards Winner - Clim

1Congratulations! As the winner of the 2018 Muse Creative Awards, what does winning this award mean to you and your team?
Thank you! Winning meant so much to me. It is lovely receiving some recognition and it makes me feel stronger to keep going.
2Where do you see the evolution of creative industry going over the next 5-10 years?
Hah. I don't like to play the seer plus "the creative industry" is so wide and variate that makes it very vague to talk about just one direction… But here is my guess! The creative industry is a reflection of our society. Is how we express ourselves, is a mirror of what we are and also a projection of what we want to become… As a Director I see that the future is for the ones that has a very strong point of view. Millennials are already here and that is a game changer. They want originality, uniqueness, rareness, realness, truth and un-expectability (I know, that's not a word)… And society (at least a part of it) is also becoming more aware of the lies we've been told. It is hard to believe you'll have a dreamy and perfect stable life. We've learnt the world needs and demands a change and creativity will reflect this discontent but also the strength and power of making things better. Obviously this will be just the half of it. We are a very polarised society. The other half will still remain producing boring, old ideas. We need to stand by the half that wants a better world. We need to produce work that pushes boundaries, stands for real democracy and equality.
3Who has inspired you in your life and why?
So many different people! I am lucky to have the best husband, family and friends. I found great people everywhere in everything I did and also I think I learnt how to stay away of the polluted people sometimes cross your path. One of the most amazing people I am lucky enough to call my friend is the amazing Cathy Kwan, producer at Hornet Inc (the fantastic production company that represents me and other directors in The States, Canada and the UK). A part of being an amazing professional and a bad ass producer, she brings love everywhere she can. Cathy produced my first big job in New York, a project we did for the guys at Facebook. She told me something I will never forget: "Clim, you have both things: the humility of an inexperienced director and also the clarity and expertise of a great creative professional that knows what he wants. Don't lose any of those things". Also my Dad and my Husband. They taught me that respect, love, and honesty will bring you everywhere.
4What makes your country specifically, unique in the creative industry?
I don't have a country yet as Catalonia has been forbidden to decide its own future due to an incompetent and undemocratic Spanish State. That being said I think Barcelona is a small capital but it is an incredible hub of creativity. Catalonia has a very particular Mediterranean culture mixed with truly European values which makes it both, a very expressive and collaborative society. I think we do have a very balanced way to approach things using craziness and sobriety.
5If you could give one piece of advice to someone considering a career in creative industry, what would it be?
Produce loads of work. Collaborate with other professionals or students that you admire and consider great on something you lack of. Team work is necessary to achieve bigger goals. Annalise your work and try to learn which are the parts that need some improvement. Focus on this on your next project. Repeat.
6Tell us something you have never told anyone else.
Uhm… I dance crazily in my studio when no one is around.
7Finally, what is your key to success?
I guess there are so many keys out there… plus I am not considering myself a super successful individual… I guess I did some things right but still loads of things to improve and to achieve. I just try to don't get paralysed by fear and my limits even though you need to know what your limitations are. I once learnt: "If you are afraid of something THEN is when you must do it." Face your fears. Overcome what you think your limits are. Is the only way to demonstrate yourself you are capable of amazing things. ;)


Winning Entries

985 Days

985 Days - Clim | Muse Creative Awards Winner
985 DAYS follows the surreal evolution of two girls and their bold relationship in a funky, playful, and oddly relatable, 2 minutes. The story visualizes the little crazy things in life which we sometimes don’t see but that are very much still there... (read more)

FROOTI FIZZ

Frooti Fizz | Muse Awards Winner
Frooti is one of the most famous and recognizable beverages in India. The client wanted to launch a new version of the drink, this time with Fizz. The gift of creative freedom is something you don’t normally see much of in the commercial world... (read more)

985 Days

985 Days - Clim | Muse Creative Awards Winner
985 DAYS follows the surreal evolution of two girls and their bold relationship in a funky, playful, and oddly relatable, 2 minutes. The story visualizes the little crazy things in life which we sometimes don’t see but that are very much still there... (read more)

FROOTI FIZZ

Frooti Fizz | Muse Awards Winner
Frooti is one of the most famous and recognizable beverages in India. The client wanted to launch a new version of the drink, this time with Fizz. The gift of creative freedom is something you don’t normally see much of in the commercial world... (read more)

Facebook at Work

Clim | Facebook | Muse Creative Awards
Facebook needed a how-to video to promote the brand's newest extension, Facebook at Work. This how-to explains the services and possibilities of the new collaborative and professional platform... (read more)

Vuerich

Vuerich | Muse Creative Awards
Vuerich just had 1000 Euros to produce a video to promote their new glasses made out of wood shavings from skateboards. As the budget was so tiny they allowed us to do whatever we liked... (read more)

iam Clim

Clim Studio


Clim is a multidisciplinary director and designer working between Barcelona and New York City. He first specialized in eye-catching, stylish motion graphics and was known best for his effortless and fluid animation style. Being the co-founder of Sebas and Clim studio took Clim to become an Art and Creative Director and finally a solo film and commercial mixed media Director.

The Barcelona native touts over 10 years of in depth industry experience; his bold and energetic work including diverse films for worldwide clients such as Facebook, Google, BBC, Target and the retailer Pull & Bear among others. Clim's unique approach not only yields deceptively simple work, but showcases his ability to interpret any kind of script with humor and flair.


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